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An Electronic Business Card — The Ultimate Networking Tool

12/18/2022

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Regardless of the business you work for, networking is a key skill for success. But in the contemporary environment we live in, creating and distributing business cards doesn't really make sense.

An alternative that is more environmentally friendly is a new electronic card called the Linq card that digitally sends your contact information to someone else's phone. 

The Linq business card looks exactly like a standard business card, but it has a significant difference: it can instantly share your contact information with others by tapping it on a smartphone.

The card makes use of a near-field communication (NFC) chip, the same technology that powers regular activities like using your smartphone to make in-store purchases, to enable the tap-sharing feature. Most devices have NFC reading capabilities, but if the person you want to share with doesn't have NFC, you can still easily share your information by having them scan the QR code on the back of the card.

The Linq profile is displayed once the person taps the card or scans the QR code. When you first activate your card, the Linq app prompts you to create your unique profile. The best feature is how customizable it is—from the design of your bio page to the social media platforms and links that are displayed, right down to the reference profile picture and even an included video.

If you meet regularly with new businesses and individuals, they offer an option for you to save the contact information on those with whom you share your information. The recipient has the option to add your contact information automatically to their default messaging app when it is scanned.

The traditional white card is the least expensive option in terms of price, coming in at $12 on Linq’s website; prices rise as you choose different color options, finishes and additional custom features.
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Regardless of age, these cards make wonderful stocking stuffers or presents for everyone who works.

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    Author

    Rick Richardson, CPA, CITP, CGMA

    Rick is the editor of the weekly newsletter, Technology This Week. You can subscribe to it by visiting the website.

    Rick is also the Managing Partner of Richardson Media & Technologies, LLC. Prior to forming his current company, he had a 28-year career in technology with Ernst & Young, the last twelve years of which he served as National Director of Technology.

    Mr. Richardson has been named to the "Technology 100"- the annual honors list of the 100 key achievers in technology in America. He has also been honored by the American Institute of CPAs with two Lifetime Achievement awards and a Special Career Recognition Award for his contributions to the profession in the field of technology.

    In 2012, Rick was inducted into the Accounting Hall of Fame by CPA Practice Advisor Magazine. He has also been named to the 100 most influential individuals in the accounting profession in America by Accounting Today magazine.

    In 2017, Rick was inducted as a Marquis Who’s Who Lifetime Achiever, a registry of professionals who have excelled in their fields for many years and achieved greatness in their industry.

    He is a sought after speaker around the world, providing his annual forecast of future technology trends to thousands of business executives, professionals, community leaders, educators and students.

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